How to get your website on Google in 8 easy steps (2023)

We all rely on Google's powerful search engine to help us navigate our lives. From learning about the latest trends to getting advice on how to solve problems, it's hard to imagine where we would be without them. It's easy to think of the platform as something we use to search for information about other people, places, or events. However, as a small business owner, you also need to actively think about how people are using it to find you. It isGreat place to promote your website for free.

In addition, there are organized systems that determine which sites are ranked higher than others. The first step to discover iscreate a website, which instantly improves your online presence. After that, there are a number of tools you can use to get your website to the top of Google's search results pages. In this article, we'll go over what exactly these resources are and how you can get the most out of them.

How to get your website on Google:

1. Submit your site to Google

2. Priority of active indexing

3. Choose the perfect keywords

4. Manage your meta tags

5. Optimize for mobile devices

6. Prove you're there

7. Set external link paths

   (Video) How to Make A Free Website on Google Sites (in just 5 steps)

8. Improve your internal links

01. Submit your website to Google

so you understandWhat is search engine optimization?and how important it is to be discovered on Google. While it's likely that your website will eventually be found by Google's bots that constantly crawl the web, there are a few things you can do to speed up this important process. First, quickly let Google know you exist by submitting your site to Google.

Make sure your website shows up on Google by submitting your sitemap to Google Search Console. This speeds up Google's indexing of your website.

Are you using a Wix site? Your domain will be connected toVickers SEO- Your website is automatically submitted to Google in 60 seconds or less from your dashboard.

To see if your site is included in the Google search index, simply do a quick site search using your site's homepage URL (for example, Wix's site search is of the form site:wix.com). If your site's pages appear in search results, your site is actually on Google.

02. Prioritize active indexing

Accessing Google's search index is just the beginning of getting your business discovered on Google. The next step is to make sure you're getting the right content that both search engines and users can find.

Crystal Carter, Head of Communications, Wix SEOis a strong proponent of active indexing, partly because there are benefits to making sure your most important pages and content show up in search.

your studyshows that proper indexing results in an 8 percent increase in ranking pages, an 8.5 percent increase in ranking keywords, and a 13 percent increase in keyword value within three months.

The key to improving indexing is making it clear to Google which pages on your site are most important—pages that should be prioritized for indexing. This can be achieved by updating your sitemap by applying robots.txt exclusion tags to unimportant pages (duplicate). pages, temporary landing pages, irrelevant tag and category pages) and by sending Google clear external and internal link signals to your priority pages.

We'll use the example shared by Crystal to really emphasize the importance of this topic. A large e-commerce site with over 80,000 product pages only indexes 50,000 of its massive pages. The problem stems from the fact that every time a customer places an order, the newly created order page is indexable. Without explicit instructions, Google has no idea which pages to index first. Make those order pages non-indexable and redirect Google to indexable product pages—the pages that matter.

Google is busy - over576,000 new websitesCreated daily, there are 8.5 billion searches and counts in a day and it generates over 4 billion gigabytes of web traffic - there is no time to figure out what your website is and if you don't, it should or shouldn't be found become. "Content not indexed" without giving them clear signs and signals.

03. Choose the perfect keywords

Keywords are often mentioned in conversations about getting your website on Google. But what are they and why should you care?

Keywords longer than 3-4 words are retrievedLong-Tail-Keywords.They have a lower search volume but can be combined very strategically because they are so specific. When the words people type in the search box exactly match the words you type on your site, your listings are more likely to appear in search results. In other words, choosing the right keywords can increase your visibility on Google and other search engines.

For example, let's say you have a website that sells vegan pet food. In this case, you want someone who types “vegan pet food” in the search box to click through to your website. By including the keyword “vegan pet food” on your website and blog, you increase your chances of showing up on Google for that specific search query. That's valuableOn-Page-SEOIf this technique is used strategically, your website can appear on the first page of Google.

Let's take this keyword logic even further to explore some of the other ways these phrases can help you get found on Google. Think about what made you reach out for the device closest to you to consult the wisdom of Google. Sometimes, like the pet food example above, it's a more general query. However, sometimes you're looking for an answer to a very specific question: "What's the weather like today?" "What temperature should I bake my brownies at?" "How will I get my website noticed by Google?" You know, those kind of ones Questions.

Think about the different situations that lead people to make purchases using their mobile phones. It's less of a casual surfing situation and more of an "I need it now" behavior. Google actually coined a term for this experience:A micromoment.It's "a moment of intent when you turn to the device to fulfill a need—to know, to do, to do, or to buy something."

Your potential customers are no exception. Imagine your audience asking Google specific questions that your business is specially primed to answer. Once you know how to do keyword research and figure out common search terms for your business, it's your job to distribute them in your content and website SEO settings to let Google know that your website is giving users the most offers the best solution.

Search engines love to point their users in the right direction. That's why it's important to use keywords in a way that matches the intent of a relevant search query. If you're feeling stuck, this oneWix SEO-Tippscan be of great help when getting started with your own productDIY-SEO.Check out our guideThe best keyword research toolsFind the right content for your website.

04. Manage your meta tags

Fill out your siteMeta-Tagsis another strategy to get your website on Google. Essentially, meta tags are pieces of text that appear in Google search results and allow users to preview content.

When you type a search query on Google, meta tags appear in a specific format: blue font (called title tag or SEO title) with a short black description underneath (called meta description). Collectively, this information is referred to as metadata.

This text doesn't actually appear on your website, but you can choose clear and concise wording for the metadata on any page you create. These tags are crucial in convincing users to click on your link.

Throughout building your site, remember to include strategic keywords in your metadata. This allows Google to determine the relevance of your content for specific search queries and thus further improve your website's chances on Google.

Wix SEO also helps you manage your meta tags, walking you through your site and showing you which components should be optimized for SEO. For more information on getting yourself ranked high in search engine results, check out these tips for improving your resultsWebsite-SEO.

05. Mobile Optimization

Meanwhile, mobile devices make aboutHalf of the world's internet traffic.Trust us, none of these users want to squint at a screenshot on their phone or an image that never seems to fully load.

Google is aware of this and wants to keep its users happy. That's why they consider your site's mobile-friendliness when deciding which pages to rank first in search results. This means that when considering how to rank your website on Google, you need to optimize it for mobile browsing to get the best results.

Therefore, make sure that your website not only looks good on the computer screen, but is also mobile-friendly. All Wix websites are automatically optimized for mobile devices. This is a valuable SEO measure that is essential to get your website to the top of the search engines.

In addition to ensuring that your formatting andpage load speedTo be mobile-friendly, you also need to learn mobile web design best practices.

Let this definition guide you when choosing what to include on the mobile version of your website. For example, perhaps you could remove the menu option on your home page that links to your company history.Blog, instead of focusing on putting your product library front and center. If you have a subscription form with multiple input fields, you make it easier for your visitors to use it by reducing the number of questions they have to answer on a smaller screen.

In short, when your mobile site offers quick and valuable solutions to user problems, more people will linger and browse. This sends a signal to Google that your site provides a compelling answer to a specific search query - thereby helping your pages rank higher.

06. Prove you're local

Local business owners, this step is for you. In the wider SEO world, there is an area called local SEO, where Google helps direct searchers in a specific location to solutions in their geographic area. Why is that important? Essentially, before strolling down Main Street, most people use Google's search box to find the business they're looking for.

google my companyis a response to this reality. This is a directory of business listings populated with what appears on Google Maps and in the local pack (the map and three business options appear at the top of a search with a given location). Aside from keywords, creating a Google My Business account is another way to signal to Google that your business will produce a great result for users.

You can set up your Google My Business and improve your local SEO right from the Wix dashboard. Click on "Marketing & SEO" and select "Google Business Profile" from the drop-down menu. From there, the tool will guide you through each step.

To use this service, please provide your company and fill out your profile with all relevant information including: company name, address, phone number, website, hours of operation and location.

Here's another example of how easy it is to create a website on Wix. waxSearch engine optimization toolsProvides you with a comprehensive SEO plan that identifies everything on your website that should be optimized - from your contact information to the text on your homepage - in order to rank your website on Google. This makes it easy for users to find you with a quick Google search.

07. Set the external link path

At this stage, you need to ensure your website appears in the top results so users actually see and click on your page.

This brings us to another way of getting your website known to Google: by placing links to your website on the Internet. Basically, when bots reach those blue text hyperlinks, they are commanded to go straight to your site.

One way to get quality backlinks is to write content for other publications or blogs in your field. This gives you a chance to showcase your expertise, reinforce your brand's authority, and add a link back to your site so readers — and Google — can find you better.

The second option is to post your URL on all social media profiles and online directories in your industry or geographic area. These links not only make it easier for potential customers to visit your company website, but also serve as a direct route to your website.

08. Improve your internal links

One of the most powerful ways to show Google which pages on your site can be indexed and found in search is your internal linking. The more internal links pointing to a page, the more likely it is to be indexed first. The same applies when you publish a new page or content on your website. Linking to it from an existing page creates an internal path for Google to follow.